- Beijing Olympics Opening Ceremony Viewership Falls Hard From 2018 Kick-Off In Early Numbers; NBCU Says Peacock Had Best Weekday Ever – Update Deadline
- Olympics Opening Ceremony draws record-low ratings: Why aren’t Americans tuning in? Yahoo Sports
- NBC Winter Olympics: Uyghur torchbearer at Beijing opening ceremony, genocide, and journalism. Slate
- NBC live television audience for Opening Ceremony down on Pyeon Insidethegames.biz
- The 2022 Winter Olympics Get Off to Surreal Start on a Conflicted NBC Variety
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